|
The commonest form of advertising consists of labels attached to stamps issued in booklets. This practice began in the German Empire and Bavaria in 1911, advertisements for Pelikan Ink, Delaunay cars, honey, apple wine and various stamp dealers occurring alongside Germania and Prince Regent Luitpold definitives. Advertising of a less commercial, more blatantly propagandistic kind was to be found in the coil stamps issued by the Third Reich. British stamp booklets contained advertising on the interleaving from 1908 but this was extended to the stamps themselves in February 1924 when a pane of four one-and-a- half penny stamps had a pair of labels bearing advertising, to make up the pane of six subjects. This form of advertising has continued to the present time.
|
